According to the Bank’s Group Head, Marketing and "Most Innovative Bank in Africa" in the EMEA Finance African Banking Awards 2014. Recently, for the fifth consecutive time, the Bank clinched the "Best Retail Bank in Nigeria" award by The Asian Banker. Our brand purpose is to always put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision "To be the partner of first choice in building your future". Our brand promise is to always deliver the ultimate "gold standard" of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.
Folake Ani-Mumuney
Group Head, Marketing & Corporate Communications
www.firstbanknigeria.com
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